Help! My Website says 'Not secure'
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Web standards are always changing. Sometimes our perfectly wonderful websites get 'broken' because browsers update and drop features that they previously had.
For example, Flash Player was once a big part of how many websites displayed graphics and video. It's been on the way out for years, and now (at the end of 2020) it will be completely unsupported by web browsers and even the creator itself, Adobe. So all the websites still using Flash will have to transition to another way to show video.
Over the last few years, more and more sites have begun using the HTTPS protocol to encrypt and secure site data. More secure than the traditional HTTP protocol, HTTPS prevents several types of spying and hacking from stealing your data.
In 2018, the Google Chrome web browser started displaying a 'Not secure' message for any site that does NOT use the secure protocol. Sites that never did install an SSL certificate, or aren't using it correctly, get flagged in this way, and run the risk of scaring off users.